Häagen-Dazs is as danish as Yankee stadium is.
This ice cream brand was established by Reuben and Rose Mattus from the Bronx, New York.
Mattus believed that Danish dairy-products have a positive image in the United States. Hence, he wanted Danish-sounding name.
Haagen Dazs has no meaning in Danish and the umlaut ä does not exist in Danish over an a – it just makes it look more danish.
Reuben’s daughter reported he sat in the kitchen for hours saying nonsensical words until he came up with a combination that he liked.